Suppose, you buy a product that not packaged properly or is inside an unsealed pack. Will you buy it? The answer must be no. This is because if an unsealed product is bought, instantly the mind of the customer would be struck by the fact that they have been fooled by the shopkeeper or the company. If a product is packaged in an unsealed cover, there are chances of buying a used item or second hand product. To avoid this, the customers hardly prefer improperly packaged products. This is what proves how important packaging a product actually is.